Fallon Gruppuso
FALLON GRUPPUSO
Senior MEDIA Manager
LOCATION: New Jersey, NJ
CAN’T LEAVE THE HOUSE WITHOUT: An iced latte (no matter the weather!)
HOBBIES: Reading, shopping, weightlifting and reading tarot cards
About Fallon
As a Senior Media Manager, Fallon plays a pivotal role in driving earned media strategy, crafting compelling narratives, and elevating brand presence across health, wellness, and consumer sectors. With a knack for securing high impact media placements, Fallon brings a sharp editorial eye and strategic mindset to every campaign.
Prior to her current role, Fallon served as Director of Corporate and Crisis Communications and Associate Director of Social Impact, Health & Wellness, where she led strategic storytelling and purpose driven initiatives for standout brands including Kindbody, Midi Health, Elmer’s, Her First $100K and Charity: water. From pitching bold campaigns to shaping brand voices that resonate, her work has consistently made waves in both traditional and digital media landscapes.
Fallon holds a bachelor's degree in public relations. When she’s not building buzz, you can find her nose in a book, shopping like it's a competitive sport, and hanging by the beach with her pups, Lorenzo and Lucia.